This honours degree programme is a four-year full-time programme consisting of a wide range of fundamental marketing and business courses, with a particular emphasis on Mainland China, small business and social enterprise. It aims to provide students with solid undergraduate education required for pursuing career or further study in the related fields. The programme is designed and tailor-made primarily for the graduates of AD programmes from the College of International Education (CIE), Hong Kong Baptist University (HKBU) as well as those of other local AD programmes in the business-related disciplines who would be admitted directly into the third year of the programme, with the first and second year of study being exempted. Students who do not meet the University’s General Education Courses, as well as Programme Prerequisites Courses requirements will be asked to make up relevant courses and to meet all course requirements as set for the First and Second Year study of the programme. |